Marketing Field Guide

Field Guide

17

Your AI Marketing System

Field Guide 17

Your AI Marketing System

For Level 4 teams ready to go further

Use this guide if:

  • ›“We're ready to build AI into how we work.”

In this guide »

  • ›From Prompts to a System
  • ›The Five Parts of an AI Marketing System
  • ›Step 1: Build Your Knowledge Base
  • ›Step 2: Write Standing Instructions
  • ›Step 3: Turn Your Best Prompts into Skills
  • ›Step 4: Chain Skills into Workflows
  • ›Step 5: Keep People in Charge
  • ›Step 6: Measure and Maintain
  • ›AI in this guide3 AI Tips, ready to use with your own answers

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